La guerra delle magliette. Come format per nuova pubblicità

Web video masters Rhett & Link star in “T-Shirt War,” a creative new stop-motion music video that uses more than 200 custom-printed shirts like an old-school flip book.

Rhett McLaughlin and Link Neal, the duo behind the hilarious I Love Local Commercials project that’s become a viral hit, wear a series of shirts with specially designed images in the video (embedded above).

As is their way, Rhett & Link have also posted a behind-the-scenes video (embedded below) that shows how they made “T-Shirt War.”

The actual shirts used in the creative clip are available in Rhett & Link’s online store (starting at $20 — what a deal!). Customizable versions of the shirts are available from rushTshirts, the company that cranked out the originals.

Wired reported.